iCraft Vinyl
DTF transfer and vinyl supplier built for crafters
- Build from scratch
- Custom-transfer ordering flow
- Lifecycle email
- Niche
- Specialty
- Stage
- 03
- Plan
- Shopify Grow
- Completed
- Live
Written up by Kapil Garg
View live store ↗
We completed a full redesign of the store. We started with the UI/UX design in Figma and then customised the free Dawn theme on Shopify accordingly. We set up collections, products, filters, and search, and added bundle features. We also integrated Klaviyo for email flows and discounts and Judge.me for customer reviews.
The brief
iCraft Vinyl supplies DTF transfers, heat transfer vinyl, and custom-print materials to a crafter audience. The buyer here is a small-business owner buying inputs, so the storefront had to earn repeat-purchase loyalty more than one-time conversion.
What we built
- Created the complete UI/UX design in Figma before touching the theme
- Customised the free Dawn theme on Shopify to match the approved design
- Set up collections, products, filters, and search functionality across the catalogue
- Added bundle features so crafters can order coordinated material kits
- Integrated Klaviyo for email flows and discount automation
- Wired Judge.me for customer reviews
Tech stack
- Theme: Dawn
- Email: Klaviyo
- Reviews: Judge.me
- Custom: bundle features
Outcome metrics added once client confirms in writing.
A few more stores.
Want this for your store?
Stage 03 engagements like iCraft Vinyl usually combine a couple of these. Start where you are; we'll scope across.
- Scale
Shopify CRO
A monthly CRO retainer focused on real wins, not vanity metrics.
Learn more → - Scale
Multi-Region & Multi-Currency
We set up Shopify's Markets feature for multi-region selling, configure currencies, build language switchers, and handle the catalog, tax, and shipping rules each market actually needs.
Learn more → - Scale
Shopify App Development
We build custom Shopify apps, public, private, or embedded, that do the specific job your business needs done.
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