High Heel Jungle

High Heel Jungle sells tights, gloves, socks, cashmere and lifestyle accessories on Shopify. The store was live, but the team had found many broken links and other issues they believed were hurting the site. They wanted these corrections made quickly and well, and they brought the work to us first.

The brief came as a Shopify conversion and technical implementation document. It covered the broken links, checkout content that needed correcting, and a set of other technical fixes. The team also needed help with access to tools connected to the store, including Klaviyo.

Broken links were spread across the store. Each one sends a shopper or a search engine to a dead end. The team could see they were hurting the site, but nobody had a full count of how many there were.

Checkout showed a local delivery message offering an express delivery upgrade. That message was wrong. Incorrect delivery promises at checkout can confuse buyers at the exact moment they decide to pay, so the team wanted it gone urgently.

The team then noticed that prices across the store looked incorrect, starting the previous week. Wrong prices put both sales and customer trust at risk, and the cause was not clear at first.

The team had also lost access to their Klaviyo account. Without it, they could not manage their email marketing while the store work was going on.

• 01 Scoping the brief with Search Console data We read through the conversion and technical implementation brief first. Before giving a timeline for the broken link work, we asked the team for access to their Google Search Console account. That let us see how many broken links existed and where they were, so the timeline was based on the real number of links.
• 02 Removing the incorrect checkout delivery message The team's first urgent request was to remove the local delivery line offering a paid upgrade to express delivery. They said the information was wrong and asked for it to be taken out completely that same day. We removed the message from checkout and asked the team to check the live checkout and send a screenshot to confirm it was gone.
• 03 Fixing the broken links across the store Using the Search Console report, we worked through the broken links listed in the brief. This cleared the dead ends the team had flagged as the main issue hurting the site.
• 04 Looking into the incorrect prices The team reported that prices across the store had been wrong since the previous week and asked whether anyone had touched the site. We confirmed we had not made any changes that would affect pricing. Getting this answered quickly mattered, since wrong prices affect every order.
• 05 Helping restore Klaviyo access The team could no longer get into their Klaviyo account and asked us for the login details. We shared the credentials the team had sent us earlier. When those did not work for them, we checked and confirmed they did not work for us either. We advised them to contact Klaviyo support directly to recover the account.