Author · Business Head & Client Partner, Monkeyman

Aayushi Kapoor

Business head and client partner at Monkeyman, a Shopify-only studio. Works closely with clients from the first call through launch and after, looking at their store, goals and budget, and helping them decide the right next step for their Shopify store.

Expertise

What Aayushi actually ships.

Shopify
Shopify maintenance
Ecommerce
Client consulting

Recent writing

Field notes from Aayushi.

Long-form posts Aayushi has written on Shopify builds, redesigns, and the moments where stores actually move the needle.

conversion
Shopify Jewelry Store Product Pages: 7 Fixes That Turn Browsers Into Buyers
Jewelry shoppers need scale, metal spec, sizing, gifting and trust answered before they buy. Seven product page fixes for Shopify jewelry stores, with a PDP self-check.
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scaling
Shopify Store Maintenance Checklist: 15 Things to Check Every Month
Keep your Shopify store running smoothly with this 15-point monthly maintenance checklist covering speed, apps, checkout, SEO, security, and conversions.
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scaling
How to Update Your Shopify Theme Without Losing Your Customizations
Shopify's theme update keeps your editor settings but drops your code edits. Here's what carries over, what doesn't, and the safe six-step way to update before it bites you.
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What's the biggest issue?

Aayushi Kapoor

What Aayushi actually ships.

Field notes from Aayushi.

Shopify Jewelry Store Product Pages: 7 Fixes That Turn Browsers Into Buyers

Shopify Store Maintenance Checklist: 15 Things to Check Every Month

How to Update Your Shopify Theme Without Losing Your Customizations

Want this brain on your build?